Episode 13
Summary
In this engaging conversation, Sanjana shares her journey from a young, ambitious girl to the CEO of Stimulus Research Services. She discusses her early aspirations, the challenges she faced in a male-dominated industry, and the importance of cultural sensitivity gained through her global experiences. Sanjana emphasizes the significance of research and innovation in business, the need for continuous learning, and the empowerment of women in entrepreneurship. Her insights provide valuable lessons for aspiring entrepreneurs and highlight the importance of understanding market needs and creating unique products.
Keywords
Sanjana, entrepreneurship, media, journalism, cultural sensitivity, innovation, research, leadership, digital transformation, women empowerment
Takeaways
- Sanjana’s journey reflects the importance of challenging societal norms.
- Cultural exposure enhances leadership and business acumen.
- The name ‘Stimulus’ symbolizes growth and evolution.
- Research is crucial for understanding market dynamics.
- Identifying gaps in the market leads to unique product offerings.
- Leadership involves empowering others and fostering a positive environment.
- Gender dynamics present challenges in the business world.
- Continuous learning is essential for personal and professional growth.
- Digital transformation is vital for MSMEs to survive.
- Women have unique strengths that make them effective entrepreneurs.
Titles
- Stimulus Research: A Vision for Change
- Innovating Media: Strategies for Success
Sound Bites
- “I always wanted to challenge the status quo.”
- “Every business is imbibed with each other.”
- “Stimulus is my first child.”
Chapters
- 00:00Journey of Ambition: Sanjana’s Early Aspirations
- 03:04Navigating Career Shifts: From Banking to Journalism
- 05:58Cultural Sensitivity: The Impact of Global Exposure
- 09:08Stimulus Research: The Vision Behind the Name
- 12:04Innovating in Media: Understanding Market Needs
- 15:03Identifying Gaps: The Importance of Research
- 17:58Creating Unique Products: Addressing Market Demands
- 20:50Empowering Others: The Role of Leadership
- 24:14Challenges Faced: Gender Dynamics in Business
- 27:11The Importance of Continuous Learning
- 29:51Digital Transformation: The Future of MSMEs
- 33:04Advice for Aspiring Entrepreneurs: Master Your Craft
- 35:51Empowering Women in Entrepreneurship: A Call to Action